Newbies Step-By-Step From Scratch
Gameplan To Build a True Semi-Auto Piloted
Internet Business (Or Even An Empire)

How I Started My Business At Home
From Scratch Out of A 600 Square Foot Apartment
With a 386 computer and a dot matrix printer…
then grew it into a 6 figure auto piloted income,
discovered the Internet lifestyle is true — and
travelled the world.

By Marlon Sanders
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
If you’re reading this article, you’re probably
not a customer of mine yet.

My customers who have bought in the past 6 months
and are

So you wanna start from scratch and stick some
dough in your bank account.

Hey, I don’t blame ya. You got bills to pay,
a retirement to worry about. A mortgage payment.
A car payment.

Whew! That doesn’t even include kids, gas and clothes.
No wonder you wanna bring in some dough part time and
possibly even full time on the Net.

I started in this business way way way back on AOL
and Compuserve. I’d run a little freebie classified
ad offering a report.

People would email me and I’d hand email them back.
Things weren’t very automated back then and they’ve
thankfully come a very long ways.

But get this: I use the SAME formula today as I did
back then and you can too.

I started out of a tiny 600 square foot apartment,
where I barely had any room for books or courses.
I had a little white wooden press board desk my friend
Kelli gave me.

I had a 386 computer I bought from the Dax mail order
catalog not to mention the dotmatrix computer. I must
say I’m VERY happy to have a faster computer today.

If you can write or you can talk, you might find this is
the perfect business for you.

Now, I’m known as the “King of Step-By-Step Internet Marketing
Training.”

So in a minute, I’m going to lay some step-by-step goodness
on you to prove and demonstrate I really AM the King.

So what took me from that tiny 600 square foot apartment
to world travel, highly prestigious speaking engagements
around the world and even to having the organization for
genius folks (Mensa) put one of my products in their
online catalog?

What allowed me to bring in 100’s of thousands of dollars
a year like I have for years now while working so little
time in a day it’s almost embarrasing? (I consider 30 minutes
to an hour a good day’s work).

The answer is what I dubbed many years “The Amazing Formula
That Sells Products Like Crazy.”

See, either you trade products for dollars or you trade
time for dollars.

I’d a lot rather trade products, so I can spend MY time the
way I wanna spend it.

Here’s my little step-by-step System for doing that:

Step One: Find a group of people who are passionate and
buy lots of stuff, especially expensive stuff.

a. Given the choice of selling to broke people or people
with money, it’s better to sell to people with money!

b. Find people who not only spend money but spend it over
and over and over.

Here’s an example: Golfers.

Do you golf or know anyone who does? Chances are they
have golf equipment, gloves, ebooks on how to golf, books,
cd’s or courses on it, and so forth.

Avid golfers just can’t get enough stuff that will help
them golf better! And they’re willing to pay good money
to improve their game.

Oh, they buy over and over and over.

Or take my dad.

He builds model airplanes…you know, the kind you fly
on remote control. Talk about an expensive hobby! Those
planes cost $1,000 and $2,000 each for the kits!

And then there are plans you can buy, videos, dvd’s –
all kinds of stuff.

Step Two: Look at what the people BUY and spend money on
over and over.

a. All things being equal, it’s better to sell ‘em something
similar to what they’re already buying.

No use reinventing the wheel too much.

b. Study the web sites they go to, blogs they read and the
forums they go to.

(Side note: If you don’t have my Promo Dashboard and Product
Dashboard, they show you step by step how to do this. Those
2 are part of what I call my Basics Pack for newbies to get
up and running super quick with a minimum of time spent
trying to figure stuff out. It’s the ultimate in step-by-step
simplicity)

Step three: Look at what people buy to START with and then
what they over and over or things they buy that are more
expensive.

We call this the marketing funnel.

Typically, a new customer buys something cheap. Then they buy
things that are more expensive.

You want to have a little funnel of stuff that becomes more
expensive as they go along.

Step four: Create a freebie to get people on your email
list.

I did this way back in the AOL days by running classified
ads. But I had to send the reports or freebies by hand.
Today a thing called an autoresponder does it for you.

(Tip: If you need to save a bundle of money, get this
all in 1 system that includes your affiliate software,
ad trackers and all kinds of other stuff. I recommend
the freebie trial to check it out:
http://www.automateyourwebsite.com
Many famous marketers started with this system)

Step five: Send 2-5 emails a week

Once you get people on your email list, send offers for
affiliate products until you have your own. See, you
can sell OTHER people’s products and get a commission
for doing so.

If you want to see what my affiliate program looks like,
just go to getyourprofits.com and you can scope it all
out.

Here’s the thing: Even if you only have 10 people on
your email list, you need to start sending emails and
learn how to write emails that get people to click.

That’s really key.

My friend John Alanis at womenapproachme.com did that.
And when he had 10 people on his list, one of ‘em bought
his $300 product!

He started sending out daily emails and it worked like
a charm. It works for me also and many of my friends.
And I’m pretty sure that if you follow this formula,
it’ll work for YOU also.

Now, I like to lead with cheap offers. Usually under
$100 and sometimes under $10. But it really depends on
your list.

There’s a method that works gangbusters a lot of
more advanced marketers use called a “dime sale.” I’ll
tell you about it sometime. So stay tuned.

Step six: Mix in content, entertainment and good stuff
with your promotional emails.

Do NOT send all pitches. Add in links to videos or
podcasts. Or do little articles that have content like
I’m sending you.

Make people WANT to stay on your list and read your
emails.

Step seven: Once people buy, sell ‘em more expensive
stuff!

You know, move ‘em up your funnel.

That’s what I do. Once you buy from me, you move onto
my Alist version of Marlon’s Marketing Minute that contains
more advanced information and secrets.

And, of course, I don’t just promote my Dashboards in
there. I have coaching programs and other things that
provide really incredible value but do have a bit higher
price tag. Still, my Alist customers get exposed to real
bargains.

All you gotta do to be ON my Alist and get my advanced
ezine issues is buy every six months.

If you don’t buy after six months, you revert to my
standard issue you’re reading now. Which is STILL the
most content-packed weekly ezine anywhere in Internet
marketing.

Other marketers ONLY send you content during their product
launches. And then they just hammer you with pitch after
pitch for all their JV buddies they only emails to!

I recommend you do what I do.

Regularly create little videos, emails, podcasts or other
forms of content or entertaining things that your customers
will love and send ‘em out.

Here’s the AUTOPILOT part:

Once you get emails that work, you just stick ‘em in your
autoresponder and the sales happen automagically!

This is the greatest feeling in the world.

You’ll be so jazzed, pumped and excited when you realize you
don’t have to even show up for work and you’ll STILL have
sales coming in and money being deposited in your bank
account.

This is what’s so freaking awesome about Internet marketing.

=========================================
Now, let’s summarize my 7-step Gameplan for you:
=========================================
Step One: Find a group of people who are passionate and
buy lots of stuff, especially expensive stuff.

Step Two: Look at what the people BUY and spend money on
over and over.

Step three: Look at what people buy to START with and then
what they over and over or things they buy that are more
expensive.

Step four: Create a freebie to get people on your email
list.

Step five: Send 2-5 emails a week

Step six: Mix in content, entertainment and good stuff
with your promotional emails.

Step seven: Once people buy, sell ‘em more expensive
stuff!

———————————————————–
Marlon Sanders is the author of “The Amazing Formula That
Sells Products Like Crazy and the KING of Step-By-Step
Internet Marketing.”

To get on his killer ezine list, to get cheat sheets and all kinds
of other goodies every Saturday and during the week, to get simple,
to-the-point Internet marketing know that works real world without
all the hype, go to: http://www.marlonsnews.com and subscribe.

Check out all my products here:  Amazing Formula That Sells Like Crazy!

• 0 Comments

The wisest man I ever met told me something I’ll never forget By Marlon Sanders

Joe Karbo wrote this question in a famous ad many years ago.

Are you too busy earning a living to make any money?

See, Joe was one of the originals to discover the real secret of the direct response marketing business. If you’re working hard, it means you’re trading your time for dollars. Since there’s a limit on your time, there’s a limit on your dollars.

It’s the problem I have with the way a LOT of people teach  what they call “Internet marketing.” Really, all they do
is trade time for MORE dollars.

Why?

Because they don’t really do Internet marketing. They do sales pitches on webinars, teleseminars and from the stage. Which is all fine and dandy — if you know how to automate it.

But if you’re just slaving away trading time for dollars, even if it’s more dollars, you’re STILL in the TRAP.

Have you ever wondered why so many gurus and Internet marketers spring up one day as an overnight success then
just as quickly fade away into oblivion?

That’s because they work within the TRAP and have never discovered how to get OUT of the fundamental time for
dollars trap.

I’m going to be the first to admit there ARE Internet marketers who put more in the bank month in and out than I
do. Why? Because almost without fail, they’re working really hard for that money.

They’re still IN the TRAP.

And here they are pretending to get others out of the trap when they’re still IN it.

Others say that the only way to get out of the TRAP is to get a big office, lots of overhead and lots of employees.

Since 1996, I ran this business from home. I have a small, relatively modest office now, and it’s 2X or 3X the size I
really need.

It’s true that you can work your tail end off and make a zillion dollars on a launch. But it took 3-6 months of
hard labor before the launch and another 3-6 months AFTER the launch.

That’s nothing but a glorified job.

Every day there’s a new Johnny-Come-Lately with glowingscreen caps blaring out massive numbers with some new
method. Now, apart from the questionable legalities of what is often done, notice how these people also tend to
vanish off the face of the earth after a year or so.

I’ve been doing my “Amazing Formula” of online marketing since 1998, and really before then on AOL and Compuserve
using my early beta methods of the Formula.

=========================================================
Do You Want Out Of The Trap Of Having To Trade Your Time For Dollars?
=========================================================

Whether you have a “real” job or your home business IS a job, sucking up all your time, I’m the only person I know
who has proven my “Amazing Formula” for personal freedom, income and success over time works — because I’ve been
LIVING IT since before many “gurus” even knew about Internet marketing.

Gosh, some of them were 12 years old when I started doing this full time.

Here are my 7 steps to get out of the time for dollars trap:

1. You’re either at the top of the food chain or the bottom.

I’ve been teaching and preaching this since 1998 and before. See, you either own your own products, software
programs, iphone apps, membership sites and intellectual property that OTHERS sell.

Or you sell products FOR others.

I’m probably the ONLY person who consistently for years and years has steadfastly advocated that you get on the
side of the coin where you’re the one with the products that OTHERS sell.

It’s cost me money in some ways to teach and preach this.
Why?

Because many of my top affiliates “got it” and went on to become famous gurus in their own right. In the past, my
top affiliates have included Russ Brunson, Ewen Chia, Mike Mertz, Kevin Wilke and Matt Gill, Jim Edwards, Yanik
Silver — and many others.

Now obviously, while I’d LIKE to take credit for their success, I can’t. But I’d like to think that consistently
hammering home my theme over and over of create and sell your own products has had an influence.

I’m all for being an affiliate to learn the Internet marketing game. But at some point, you need to climb the
food chain and be on top, not on bottom.

A lady the other day wrote my customer support and asked what the credibility was behind Amazing Formula. How about
the fact that it was selling $200,000 a year+ before most gurus were gurus.

I had to chuckle.

How about the fact that many of the top gurus were once my top affiliates and affiliates for Amazing Formula?

Then on rare occasion someone will say, “Well, what’s Marlon done since Amazing Formula?” This doesn’t happen
often. It’s more like behind closed doors with a few insecure, jealous wannabe gurus.

Uhhh, I guess they forget about creating a whole genre of software with Push Button Letters. They forget I created
the 2-page web site model with Gimme My Money Now. They forget I created the first product on how to create big
tickets (actiongrid.com).

They forget about our highly innovative Dashboard line, including Marketing Dashboard, Product Dashboard, Design
Dashboard and Promo Dashboard.

I’ve innovated so many things in this industry I forget about half of them. There are some people who think that
the ONLY marketers who are worth anything are those who do big product launches. But your real players realize that a
LOT of those launches don’t NET what they GROSS.

And if you’re working your tail end off to DO the launch, you’re STILL in the time for dollars trap!

It’s NOT how many people promote your offer.

It’s NOT what you gross because after affiliate commissions, product fulfillment, refunds and chargebacks,
that net often quickly diminishes.

It’s NOT about bragging rights to the biggest launch.

It’s about the lifestyle. Do you trade time for dollars or products? Do you wear a watch or don’t you?

I laugh about a lot of this stuff because it’s so blatantly obvious to me. You know, I’m at Starbucks
drinking ice tea, shopping at the mall, hanging out reading in bookstores, talking to friends on the phone,
and doing other things I enjoy while they’re slaving away trying HARD to be this big celebrity.

That’s what I call working hard for a living. It’s a well-paying job but still a job.

2. You either trade time for dollars or products I don’t care if your products are Facebook apps, iPhone apps, membership sites, stuff you sell on ebay, ebooks,cd’s, dvd’s, coaching programs, or physically delivered products.

You still have to trade something for dollars OTHER than  your time.

3. If you’re spending all your time selling other people’s products, then you’re STILL trading your time for dollars.

Hardly anyone has the guts to be honest about this. Because the moment you’re honest about it, you cut your own throat a bit.

Why?

Because basically I’m telling my own resellers that ultimately they’re best served by creating their own products and affiliate base. So I’m in the business of making my affiliates very successful but at some point they aren’t my affiliates any longer.

So many people will gloss over this truth. I choose not to.

4. Nothing happens until someone sells something. We’re in the SALES business. Yes, we get our leads and prospective buyers mostly on the Internet. Yes, parts of it are automated. But at the end of the day, this is NOT some highly complicated business.

We get or create products.

We create sales presentations that show people how it’ll benefit them if they trade their money for our products.

Then we encapsulate those sales presentations in Power Point videos, podcasts, blog posts, teleseminars, webinars, stage presentations or sales letters.

It’s ALL a sales presentation or sales MESSAGE. Do you get that? The SAME formula I taught in Amazing Formula back in
1998 or 1999 is the SAME formula that STILL sells like crazy.

Only difference is, now you can do it in webinars, Youtube videos, Ustream presentations, podcasts and so forth.

Or, in the case of a product launch, you post it sequentially to a blog. But it’s STILL the same basic sales process and sequence.

It ALL boils down to a sales message.

And you know what? You’ll find out there are ONLY 12 steps to such a message. And it’s easier, faster and simpler to
learn and do than you quite possibly think.

It’s more PRACTICE than anything. And if there’s any bugaboo that holds people back in this business it’s fear
of practicing at delivering a sales message because it might not work. Then they’d feel like a failure!

That’s got NOTHING to do with it.

If the sales message doesn’t work, you change the message and who you’re delivering to. One or both. This isn’t
rocket science!

Sheez. See, people have a huge VESTED interest in making themselves and their processes out to be rocket science
because that substantiates big prices. Which is a great sales tactic.

But the TRUTH is, you create and deliver sales messages using a 12-step formula. It works or it doesn’t work. If
it doesn’t, you change or tweak it. Or find someone else to deliver the message to.

Where? Wherever they hang out. That’s where. You can quote me on this bit of rocket science here:

You fish where the fish are.

If they don’t bite, you change the bait. The message. I make this HUGELY clear in Amazing Formula. Some people
don’t get that. A few. Not a lot. But a few people think it needs to be all rocket science and stuff with 45,000
flow charts that are really super duper impressive.

Surely it can’t be as simple as a 12-step formula, can it?

This is not a complicated business. People make this thing complex to get people to spend more money. Which isn’t a
bad sales tactic. But let’s get real here.

We find or create products. We create sale messages.

We then DELIVER those sales messages via:

a. Email
b. Teleseminars
c. Webinars
d. Sales letters
e. Blog posts
f. Online videos
g. DVD’s
h. Power Point
presentations
i. Ustream events
j. 1-on-1 “strategy” sessions

But do I need some whole new sales message because I’m delivering it via a teleseminar vs. posting it in chunks
on my blog or delivering it in a PDF or series of online videos?

It’s the SAME message!

The delivery vehicle changes. But 90% or more of that message is the same.

This business is ALL about the sales message. It’s funny that some people reading this right this very minute will realize
how far they’ve strayed from the truth.

How they’ve been sent on a goose chase by people who have a vested interested in making things complex.

And the question pops into their mind, “How did Marlon freakin’ Sanders find his way back into my life?”

And the answer is that I’m a truth teller.

The answer is that I speak the essence.

We sell things.

We sell things via sales messages.

There’s a 12-step proven formula for such messages.

But the delivery changes.

5. Therefore, you need to get good at crafting sales messages

This is one of the “elephants in the room” you won’t hear a lot of “gurus” talk about. Why? Because most people are a little bit uncomfortable with or intimidated by the idea of creating a “sales” message.

I’d rather do blog posts. I’d rather do a webinar. I’d rather have some automated dealeo that somehow sells people.

Yes, you CAN automate it. But you STILL have to craft and create that sales message BEFORE you automate the delivery OF the message. Do you get that?

Why don’t more “gurus” tell you the truth: Internet marketing is all about selling stuff. It’s all aboutcreating messages that give people reasons to spend their money and buy stuff?

It cracks me up that people get all pissed off at “gurus” for selling stuff. What do you THINK they’re going to do? It’s ALL about sales.

And if your guru doesn’t know how to sell something, you better find a new guru.

6. Remember that all the real gurus died in World World II

My mentor is Lew Williams. He was personally trained by one of the greatest old time copywriters Thomas Hall who Gary Halbert said was also his mentor. I don’t know if Gary ever met Thomas but I do know he read his direct mail guides.

Lew worked for Thomas and was trained by him. Thomas Hall sold seminars and consulting for $5,000 and $10,000 way back in the 50’s or 60’s.

Lew produced the first seminar E. Joseph Cossman ever spoke at.

Anyway, Lew taught me from day one that all the real gurus died in World War II. Robert Collier. Claude Hopkins.
Thomas Hall. John Caples.

These were the real gurus. The real teachers. My friend, they’re all dead and gone. The word “guru” simply means teacher. We all are a teacher to someone else at some point in time. That makes us all gurus.

Never put someone else on such a high pedestal that you think they have some magical powers you don’t. They do ONE
thing better than you do:

Convince other people to give them money. A lot of money.

And this IS a skill you can learn. Yes, there ARE secrets to it. There ARE tricks. But it’s NOT something you can’t learn.

7. The single biggest secret of online marketing is simply learning by doing

You learn to sell by selling. You create or craft a sales message. You find a way to deliver that message to a target audience.

If they don’t respond, do you cry in your milk, go on Twitter and bitch at Perry Belcher or whoever your guru is? Do you go on a forum and proclaim that all the guru are lying to you and that Internet marketing doesn’t work?

Do you go on blog posts and complain how you’re broke and can you please have the next magical product as a freebie?

NO! You simply craft a new what?

Sales message.

And you see if you can find a way to deliver it to a little more targeted audience. To a greater percentage of your target buyers.

You can even TALK to your potential buyers and ASK them about the sales message. Does it communicate to them or not?

The legendary Gary Halbert used to say that you knew you had a BAD sales letter if people complimented you on it.

You knew you had a GREAT sales letter if after reading it to someone they asked how they could buy that product.

Compliments on your blog, sales letters and web sites mean NOTHING. The ONLY votes that count are sales.

Now, make no mistake. Over the years I HAVE learned new things and secrets. For example, EVERYONE teaches my 12-step formula for creating sales messages. But they regurgitate it. They don’t have the ability to create formulas from scratch.

I’ve created new formulas that make it even faster, simpler and easier to create sales messages that work.

There ARE new ways to deliver sales messages and putting these in your arsenal can haul in lots of sales.

There ARE new types of products you can create that have greater perceived value and are easier to get more bux for.

So this business is dynamic, changing and growing. I was the FIRST person to create a product on using Amazon Kindle to get business. And that just KEEPS growing as they innovate new versions.

This is a great and exciting time to be involved in Internet marketing. Just understand WHAT the Game really is and don’t let
people pull the wool over your eyes and make it something it’s not.

How do you STOP working hard for a living?

You trade products for dollars instead of time. And you get really good at selling them using automated systems to DELIVER your well- crafted sales message.

Years ago the late, great Joe Karbo wrote: The wisest man I ever met told me something I’ll never forget. Most people are too busy earning a living to make any money.

I hope you don’t wait too long to discover how true that is. And how to escape the TRAP and get on the path to freedom. I don’t
consider myself a guru but a guide to light the path and show the way.

If we see clearly, it is because we stand on the shoulders of the true gurus. Giants like E. Joseph Cossman, Jerry Buchanan, Thomas Hall, Gary Halbert, Robert Collier, Dean Dax Duvall, Harvey Brody and many others I don’t have time to mention. There are even people like Sheila Danzig and Michael Enlow not to mention Corey Rudl that we owe more to than almost anyone knows. I’d add my pal in there Jonathan Mizel who wrote the first newsletter in print about online marketing.

If we see clearly today….

———————————————————–
Marlon Sanders is the author of “The Amazing Formula That Sells Products Like Crazy.”

To get on his killer ezine list, to get cheat sheets and all kinds of other goodies every Saturday and during the week, to get simple,
to-the-point Internet marketing know that works real world without all the hype, go to: http://www.marlonsnews.com and subscribe

Check out all my products here

http://www.getyourprofits.com

Resources for continuing education

1. Save 100’s on graphic design. FREEBIE report:
Design Dash Board

2. The big picture of how a marketing process or system operates:
The Amazing formula

3. How to create your lead capture pages and follow up sequence:
The Promo Dash Board

4. How to create info products, so you have something to sell
The Info Products Dash Board

You Can Check Out All  Of Marlons Amazing Products - Click Here

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The Art and Science Of Money Getting

By Marlon Sanders

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

A few weeks back, Frank Kern used a term in one of his videos, “money getting system.”

I thought the use of the term sizzled because it got to the heart of the matter.

Why do people play the Internet marketing Game?

To get money right?

So let’s talk about the art and science of money getting.

First of all, the art of money getting.

If you’ve been following my Marlon’s Marketing Minute issues, you have your bills broken down into daily amounts.

You’ve set out a month-by-month plan for the year.

You are now focusing on what you can SELL to generate the dollars to liquidate your bills.

I want to add a new concept to your arsenal.

The concept of simplicity:

What is the SIMPLEST thing that will work to get you the money you need?

1. It has to be simple.

2. It has to work.

Any idiot can create complexity.

But simplicity is beautiful.

Here was my ORIGINAL formula:

I sold Amazing Formula for $67.00.

I had one back end product for $500.

Traffic came from affiliates.

That was the system.

It worked incredibly well. I taught that system in “Gimme My Money Now.”

Here’s another simple system that my friends Kirt Christensen, Perry Belcher and Ryan Deiss all use:

1. Get traffic from Google Adwords

2. Sell a product that eliminates the cost of running the ads

3. Make your dough from “forced continuity.”

When people buy the product, they get a 30 day trial of your newsletter, cd-of-the-month or membership site.

If they don’t cancel, after 30 days, they are billed monthly.

The initial product sale erases the cost of the ads.

The recurring billing is the profit.

You break even upfront and grab a profit in 30 days.

If you add in one click upsells, you get a profit front end.

That’s the art of money getting.

My friend Jim Edwards had a good one.

1. Create a $1,000 or $2,000 product.

2. Create a power point presentation to sell it

3. Test it out and get your conversion up to 10%.

4. Contact list owners and offer 50% and tell them you should close 10%.

My friend Kirt Christensen also does this (he’s a sharp cookie).

Here’s one more for ya that is vintage Amazing Formula:

1. Offer a freebie report to get people on your list

2. Upsell immediately

3. Send frequent content mixed in with pitches

See, simplicity. The art of money getting.

Try the SIMPLEST thing that will work to get money first.

Don’t START with complex systems.

Start with the simplest thing you feel will work.

Then, if it doesn’t work, add to it or alter it.

I told a friend yesterday that this concept of SIMPLICITY was what Ockham’s Razor was about. He was like, THAT is what it’s about?

People don’t get it.

Ockham said the simplest solution is the best all things being equal.

Now, let’s move on to the art of money getting.

Law 101 of direct mail marketing is to test.

If you’ve been online any time at all you’ve heard about AB split testing. You test version A against version B to see which one works.

Genichi Taguchi wrote a book called Robust Engineering. He teaches his Taguchi mehtod of advanced testing that companies like Ford, ITT, 3M, Monolta, NASA, Nissan, Xerox and many others use.

The Taguchi method is a way to test hundreds or thousands of combinations with the absolute minimum amount of information.

This means you can find out what works 100X FASTER.

Speed.

Taguchi testing = speed

Two popular software programs that do this are:

Splittestaccelerator.com

Jim Stone has an absolutely amazing forum. And his software is very robust.

…and

Kaizentrack.com

But THIS software does Taguchi testing even FASTER. I think Jim has is implementing something similar.

In any event, feast your eyes on this lean, mean testing machine!

http://www.abcbuys.com/testing/trackingghost-gmon01.html

Here is why:

The software uses a pattern of time on page instead of SALES to determine results.

The authors found a very high correlation for time on page vs.

sales.

But the program also tracks sales, because time on page isn’t 100%.

Anyway, this is the state-of-the-tool for light speed testing.

And the GREAT thing is you can test with almost ANY volume of traffic since you don’t have to wait for SALES to determine winners.

I can’t tell you what a breakthrough I believe this is for marketers.

So there you have it.

The ART of money getting is about doing the SIMPLEST thing that will work to get you the money you need.

I imagine you have a pretty good idea right now of something you could do to knock off a few of those bills.

Then the SCIENCE of money getting is about testing.

Finally, there is the REALITY of money getting.

The REALITY of money getting is that you must get things done.

And the reason people don’t get things done is very simple:

They are violating the art of money getting: Simplicity

You do NOT have a time management problem.

You have too much on your plate.

You have too many things on your to do list.

Because you aren’t doing the simplest things FIRST.

Clear out a bunch of that crap. You probably need to get rid of 75% of the junk on your to do list. Get rid of everything you don’t understand and that is too complex for you to get a handle on at this moment in time.

Pick the simplest thing that could work.

Put everything else on a list in order of priority according to simplicy.

Now do the FIRST simple thing that could work. It must be workable.

Go through your prioritized list one thing at a time.

NOT 2 or 3 things at a time.

ONE thing at a time.

I’d rather do ONE and get ‘er done than have 10 half done, almost done or gonna be done.

So the REALITY of money getting is you must get things done.

The REALITY of money getting is you got too many things on your to do list.

The REALITY of money getting is you can’t manage time because you can’t create it. Frankly, time doesn’t exist anyway.

It’s just a way to measure something that doesn’t exist.

So you can’t manage time.

You can only manage your to do list.

And the reason you feel overwhelmed is you got too many things on your list.

And the reason you got too many things is you violated the art of money getting.

And if you know someone, maybe a friend or associate, who NEEDS to read this, pass it along.

Post it on your blog.

Put it in your ebook. Just include my little resource box.

Spread the word.

Simple works.

Do the simplest thing that will work.

Get a load off your plate.

And your mind.

Return to the art.

Return to the science.

Go forth.

Do.

Prosper.

Post your comments on my blog:

http://www.marlonsnews.com/?p=203

———————————————————–

Marlon Sanders is the author of “The Amazing Formula That Sells Products Like Crazy.”

Check out all his products here~

Getyourprofits.com

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Here is an article that I came across from Marlon Sanders who really understands what being sucessful on the internet entails.

I personally had the same problem that Marlon describes here - Doing too many things once - then I realized - a long time down the road and after many thousands of dollars - The real secrets of all these sucessful internet business people is - below - Its not really a secret - I think its that many people fail after the first attempt.  Once you realize that a certain amount of persistence is required in any online endevour.  A soon as you create one sucessful campaign - you then need to follow Marlons advice below- and sucess is Yours !

How Joel Got 29,653,625 Clicks At .01 Each In 30 Days

By Marlon Sanders

^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

In October of 08 my friend Joel Peterson got 29,653,625 clicks at a penny each.

That is a .47% ctr rate on 6,372,399,989 ad impressions on the Google content network.

Now, in his bonus with his latest product, he shows SCREEN CAP proof of those numbers.  And he spends 40 minutes telling the strategies that allowed him to do it.

While I won’t reveal all his secrets here, I want to tell you several useful points I took away from his video and from my private phone conversation with him.

The REASON I want to talk about this is we see this everyday in Internet marketing.  People with numbers that make your jaw drop. And you wonder how they do it.

You often buy their product and find that the product gives generalities but never really dig down into the nitty gritty.

So let’s talk a minute about how you DO scale up bigtime and what it takes.

1.  First, master the fundamentals and basics

Most people want to skip this.  I know this as a fact.
Recently, I extended an offer for you to participate in small groups to really APPLY Ockham’s Razor. This was extended to my buyers of the product.

Let’s see.  We had a total of 2 people sign up.

Now, I could tear apart my offer and say the sales letter wasn’t the best, etc.

But bottom line is, learning something NEW is exciting.
APPLYING what you learn isn’t.

And if that’s YOU and it probably is unless you were one of the 2 people who signed up for the small groups, then it means you need to take a long, hard look at yourself.

Are you attracted by the new bright, shiny object on the block?

Or do you see an realize that it isn’t what you KNOW, it’s what you DO.

So you gotta learn and apply the fundamentals, even if it isnn’t sexy.  Even if it isn’t exciting.

You EARN the right to go to the next level.

I’m a fan of the basics as I am a fan of football in the U.S.  The very first thing kids learn in 5th grade football if they’re a receiver is to catch the ball with their HANDS, not their body. And to LOOK the ball in with their eyes.

But you watch pro football on TV and you see receivers getting paid MILLIONS of dollars DROP the ball.  Why?

Because they tried to catch it with their body and not their hands and it bounced off their chest.  And they where looking around at who was going to hit them and didn’t look the ball in.

The basics.

The fundamentals.

You first gotta pay the price to learn and APPLY the fundamentals.
The DOING is 10X as important as the KNOWING.

Ironically, people are willing to spend $100 to learn something but NOT $60 to APPLY and do it.

“But I can apply it myself.”

True.  But you won’t.  It’s proven that people succeed at a much higher rate if they participate in groups.  Napoleon Hill called it the MasterMind and attributed all wealth to it.

2.  Watch what works

This sounds so simple.

But I asked Joel what he does when Google changes the rules.
How does he figure out how to counter it.

He said he looks at the ads that are STILL running and figures out how THEY are doing it.

So study what works.

The other lesson here is that you have to ADAPT to changes. And at some point, it won’t all be in a course or an ebook.  You have to problem solve yourself.

3.  Find something that works and then repeat it hundreds of times

This is what Joel does so well.

He did it with the core mini-site method in his course.  He found something that brings in 3 bucks a day.

Then he repeated it SEVEN HUNDRED times.

How many things do you have on your hard drive in ebooks or courses you’ve bought that’ll bring in 3 bucks a day?

Probably at least a few.

Now, what about doing that formula 700 times?

This is one reason I’ve been talking about outsourcing.  You’ll need help.  At first, do what you can yourself.  Pay the price.
Learn the ropes.

But at some point, you need to get help, so you can scale up.

Now, notice the formula is to do ONE THING 700 times.

NOT do 700 things ONE time!

That’s what most people I talk to are doing. They’re trying to do 700 things one time poorly.

Flip that around.

Get ONE FORMULA and do it 700X.

That’s what ORIS is. It’s my formula. Now, I didn’t do it 700X.
But I’ve done it a good 30-50 times.  And portions of it hundreds of times.

4.  Scale Up

All the big Adwords courses talk about target, target, target.

And it’s REALLY true.  You DO have to target.

But Joel will tell you it takes THOUSANDS AND THOUSANDS AND THOUSANDS of ad groups to get millions and millions and millions of clicks.

That’s a lot of scaling up.

He had to have custom software written.  You don’t have off-the- shelf software that scales up like that.

And if you do, Google will break it for you when enough people use it.

So Joel has his own software written.  As a newbie, you don’t gotta do that.

But at a CERTAIN point of scaling up, you’ll want to spend $500 or $1,000 or whatever and get some stuff custom written.

This is why I say that people who are getting HUGE numbers really never reveal their secrets. Why?  Because you gotta scale up.
And it’s not something the average Joe wants to hear about.

You want to hear how Brad with Stomper originally was bringing in millions. But you may not want to hear how he had a huge warehouse to stockpile all the items he imported a very large cash flow cost.

See what I’m saying?  I’m just saying you gotta be willing to hear the truth.  And if you want to scale up, it ain’t all gonna be pleasant or a walk in the park.

Let’s have an honest discussion here:  If you wanna scale up to millions, at some point it ain’t all gonna be a walk in the park.

Back when he was still here, Corey and I had this discussion.

He told me if he started over he’d do what I do.  He’d stay small and have a nice net and not go for the big numbers.  But something compelled him to grow larger.

In Joel’s case, at one point, he employed 25 or more people in India working full time on his Adwords stuff.

Now he employees 3-6 full time. And spent a month in India training them.

On the flip side, when you bring in as much as $25,000 a day, you don’t mind the month in India.

So you wanna know how Joel got 29,653,625 clicks?

It’s all in his 40 minute bonus video.

But in a way, you’ll be disappointed to learn it unless you want a dose of reality.

Let’s see:

He scaled up on a massive scale. He outsourced.  He created proprietary software.  He adapted to changes in Google.  He has trade secrets he doesn’t reveal to anyone.

How did he learn the trade secrets?

By doing it over and over and over and testing and seeing what worked.

But what you CAN learn a ton from is this:

Joel’s basic formula is this:

Get one thing that works.

And do it 700X.

Or 23 million times.

Focus on doing ONE thing 700 times instead of 700 things one time.

Get a formula.

Find one that works.

Now focus on DOING it over and over.

Marlons blog is below  with your feedback on this article his blog:
http://www.marlonsnews.com/?p=201

He  personally responds to comments there.

——————————————————————————————-
Marlon Sanders is the author of “The Amazing Formula That Sells Products Like Crazy.”
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Are You Backing Up Your hosting Files?

The reason I ask you is this . Although I have one of the most reliable hosting services on the Internet today with a support system that is top notch bar none - that is Hostgator.

There are times like recently I had a hacker go into one of my sites and inject some malicious script.
Hostgator were very good indeed and removed the scrip. Although your hosting provider does take backups it is down to you that you have backups in a scenario that a backup is not available.

Now at this point I was thinking “silly me” what if I had a real problem with the site and I had no backups to fall back on?

Start all over with a fresh site - unthinkable. Then 2 days later Aaron contacted me to test out a new software that he had been developing. I agreed downheartedly, thinking this guy must have been reading my mind or he has some mind reading capability!.
i installed it immediately and hoorah ! and wow! at the same time. For once a software that launched perfectly and sits in your system tray once its loaded and takes all my backups without me even knowing.

Read below - or be “silly ” like me - You’ve been warned!

Announcing The Launch Of Backup Smart

Well it’s good news for website owners because someone has finally made it easy to backup your website files and databases without needing to log into your cPanel control panel every single time.

Gone are the days when you forget to backup or run out of time to backup your precious data.

Think about this for a moment…

What happens when your web host has a failure and your account get’s damaged or worse case scenario, the web host loses everything.?

Do you rely on your web host to take backups for you? Check the fine print of most web hosts terms of service and they will state that they are not responsible for your data, even if it’s their fault. Great isn’t it.

So what’s the solution. Simple. Backup your data regularly.

Let me tell you how to do it on cPanel web servers, it’s quite labour intensive.

a) Go to your http://yourwebsite.com:2082 and enter in your login credentials.
b) Go to the Backup icon (will look different depending on your cPanel theme)
c) Click on the link to download the home directory backup (this will take all your files)
d) Click on the links to download your databases
e) Click on the links to download your email filters or email aliases

Now do that once a week or month for your home directory (files) and everyday for your databases like wordpress, Forums, Shopping Carts, Email Lists.

No thanks I have now  better things to do with my time.
That’s where Backup Smart comes in. It’s a desktop software application that runs on Windows and MAC OSX. It automates the whole backup process I’ve just outlined for you.

You just set it and forget it. Backups are done on a schedule set by you, it’s just so easy.

If you even have just one website with a database then you need this software to protect your assests. But if you have more than one website on different servers with multiple databases then this software is a huge time saver and you’ll wonder how you ever did without it.

Check out all the details at… Smart Backup and make sure you have a recovery plan - fast with this kind of contingency plan.

To Your Success,

Hamant Keval

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Take the Free Trial and Download it Today

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